AUBURN HILLS, MICH–It�s official: Ram Truck is the exclusive vehicle for the 38th Annual Outdoorama sport show, February 24 to 27 at Suburban Collection Showplace, 46100 Grand River Avenue in Novi. The sponsorship underscores the relationship between outdoor enthusiasts – including the thousands of hunters, anglers and conservationists that rely on Michigan�s great natural resources � and their trucks.
AUBURN HILLS, MICH–It�s official: Ram Truck is the exclusive vehicle for the 38th Annual Outdoorama sport show, February 24 to 27 at Suburban Collection Showplace, 46100 Grand River Avenue in Novi. The sponsorship underscores the relationship between outdoor enthusiasts – including the thousands of hunters, anglers and conservationists that rely on Michigan�s great natural resources � and their trucks.
Show patrons can see and learn about the new Ram Outdoorsman model, several of which will be on display, courtesy of Farmington Hills dealer Suburban Showplace Collection.
�Outdoor enthusiasts are passionate about their trucks,� said Fred Diaz, Ram Truck Brand President and CEO. �They demand unsurpassed capability and proven reliability. They�re also very loyal. Ram Outdoorsman takes all the features that hunters, fishermen, campers and boaters find most useful and packages them into one model.�
Ram Truck engineers, many of whom are active outdoor enthusiasts, mated comfort and convenience with off-road capability and superior trailer-towing hardware in the new Outdoorsman. The truck is available in 1500 (half-ton), 2500 HD (three-quarter ton) and 3500 HD single rear wheel (one ton) and comes in 4WD and 2WD short- and long-wheelbase models. Cab options include Regular, Quad, Crew and Mega.
Designers created the Mopar RamBox Holster rod and gun rack to fit within the Ram�s two exterior lighted and sealed storage bins, which feature a unique locking system. The RamBox Holster is the only rack of its kind and the only one offered by a major automaker. It gently and securely cradles two rifles or shotguns or can be rotated 90 degrees to hold up to six fishing rods.
See the all-new Ram Truck Brand at Outdoorama.
Show hours are Thursday and Friday, 2 to 9:30; Saturday, 10 to 9; and Sunday, 10 to 5. Affordable admission is the same as last year: $10 for adults and $4 for children 6 to 12 (no charge for kids 5 and under). For more information, call 800-328-6550 or go to www.Outdoorama.com. Follow us on FaceBook and Twitter.